Getting the right audience is never easy; but it is the single most crucial factor for the success of any event. INFOCOM 07-08 attaches great importance to this aspect and has designed a package that is aimed at delivering the needs of the Sponsors and Exhibitors. The marketing support program includes:
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A targeted direct mail campaign amongst the leading IT decision makers in India and overseas. |
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A massive advertisement outlay in leading newspapers, television, radio & outdoor coverage by hoardings in eastern India. |
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Continuous publicity and advertising in leading trade and business publications. |
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A comprehensive and intensive ongoing PR program. |
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Special visitor program to ensure maximum participation of procurement and purchase teams from government departments, public sector and private sector units. |
INFOCOM 07-08: Media Support
At INFOCOM 07-08, we have created a special media support team. This will allow exhibitors and sponsors to provide news about their participation, press releases and information on products to the media room.
INFOCOM 07-08: Special Publications
Conference Guide / Exhibitor Directory
Watch out for these important guides that are packed with information about the renowned speakers at the conference, sponsor companies and exhibitor companies.
BW Special Issue
The Businessworld special issue would talk of the happening trends in the ICT industry with information on latest products, industry predictions and analysis from experts. Advertising opportunities are available.
Daily Newsletter (tabloid)
The INFOCOM 07-08 daily newsletter would talk of the happenings of the event, interviews of prominent speakers, special features of exhibitors etc. These newsletters are distributed to all the delegates of the conference and visitors to the exhibition. An excellent opportunity for the participating companies/service providers to advertise and effectively communicate to the target audience. |
